







✨ Glow longer, feel lighter, look flawless.
e.l.f. Soft Glam Foundation offers a breathable, medium buildable coverage with a smooth satin finish that lasts over 12 hours. Infused with 1% Hydrating Hibiscus Complex and antioxidant fruit extracts, it suits all skin types without clogging pores. Proudly 100% vegan, cruelty-free, and free from parabens, phthalates, and sulfates, this foundation delivers ethical, high-performance beauty at an unbeatable price.




































| ASIN | B0D3JDDN4K |
| Additional Features | Cruelty Free, Vegan |
| Age Range Description | Adult |
| Best Sellers Rank | #577 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #8 in Foundation Makeup |
| Brand Name | e.l.f. |
| Color | 13 Fair Neutral |
| Container Type | Tube |
| Coverage | Full |
| Customer Reviews | 4.3 out of 5 stars 9,630 Reviews |
| Finish Types | Satin |
| Global Trade Identification Number | 00609332849389 |
| Item Dimensions | 4.65 x 1.57 x 0.63 inches |
| Item Form | Cream |
| Item Weight | 41 Grams |
| Manufacturer | e.l.f. Cosmetics |
| Material Type Free | Paraben Free, Phthalate Free, Sulphate Free |
| Number of Items | 1 |
| Package Information | Tube |
| Package Type Name | Tube |
| Product Benefits | Long-lasting, buildable coverage with breathable, hydrating formula |
| Recommended Uses For Product | Face Makeup Foundation |
| Skin Tone | All |
| Skin Type | All |
| Specialty | Cruelty Free, Vegan |
| UPC | 609332849389 |
| Unit Count | 1 Fluid Ounces |
C**N
Good Coverage, Nice Finish
I recently tried this foundation, and it has quickly become one of my favorites. I have oily skin, and finding a foundation that stays put without breaking down throughout the day can be a challenge, but this one performs beautifully. The texture is lightweight yet provides buildable coverage, allowing me to achieve both a natural everyday look or a fuller coverage finish. One of the things I appreciate most is how it controls shine without feeling heavy or cakey. Even after several hours of wear, my skin still looks fresh and smooth. Another major plus is that it doesn’t oxidize. The shade I apply in the morning stays true all day long, which is rare in many foundations I’ve used before. It also blurs pores nicely and gives a soft, semi-matte finish that feels comfortable and breathable. Overall, this foundation is a great pick for anyone with oily or combination skin who wants long-lasting coverage without worrying about color changes or excessive shine. I’d highly recommend it if you’re looking for a dependable, everyday foundation that performs well under different conditions. Pros: Controls oil and shine effectively Lightweight, buildable coverage Does not oxidize Long-lasting and comfortable wear Smooths and blurs pores Cons: Might require a primer for very long days if you have extremely oily skin Perfect for anyone looking for a reliable foundation that stays true and fresh all day!
M**A
Great foundation for an even greater price!
I’ll be honest, I was nervous to try this foundation because I usually spend over three times as much on high end brands. But, as usual, e.l.f. absolutely delivered. The medium coverage is spot on, enough to even everything out while still letting my skin look like, well, skin. It gives such a natural finish that honestly, surprised me. The blendability is dreamy too, no streaks, no patchiness, just smooth and seamless with a brush, sponge, or fingers. I’ve got combo skin that can’t decide who she is, and this foundation just rolls with it. It has a lovely moisture level, hydrating without getting greasy, and it wears comfortably all day without clinging to dry spots or melting off the oily ones. The size of the bottle is generous for the price (seriously, my wallet is still in shock), and a little goes a long way. If you’re on the fence because you’re used to splurging on foundation, consider this your sign: save your coins, keep your glow, and let e.l.f. do what e.l.f. does best, come through every single time.
Y**E
Good medium coverage foundation
Elf have great products and this foundation is a good one. I have seen so many good reviews online raving about it, and I own the previous version that sadly elf is discontinuing. I decided to try it and I have to say I was a bit dissapointed. Don't get me wrong, it is good for every day use, it is really good, but it isn't better than the previous version, the flawless satin foundation (see picture). What I like about it is that it is very lighweight, it feels like you are not wearing anything. It blends super fast and easy. The shade range is phenomenal, you will find your match for sure and mine was perfect for my skintone. It has a beautiful satin finish that makes your skin look healthy. What I dislike is that it has less coverage than what I expected. It says medium but it is not quite there and you can't build it too much because it looks cakey. I have some acnee marks and some discoloration and I have to use a full coverage concealer underneath because they will show thru the foundation and I didn't have this issue with the previous version, that was also medium coverage, but it covered my discoloration and it was buildable. This one also looses in comparison with the previous one in packaging. The old Flawless Satin Foundation came in a frosted glass bottle with a pump which I prefer to this plastic tube. In conclusion, this is a good product at an excellent price point and I believe a lot of people will like it. I will definitely use it but I don't think I will buy it again for the reasons mentioned above. There are other foundations I like more at a comparable price and I will continue to buy the old formula as long as it is available.
M**Y
Very affordable
e.l.f. soft Glam Foundation is an absolute gem, deserving every one of its 5 stars for delivering high-end performance at a steal. Extremely affordable yet punches way above its weight in quality, making it my top pick for a budget-friendly foundation that rivals pricier brands. I reach for it daily for casual wear- lightweight formula blends seamlessly with excellent color match and buildable great coverage that lasts all day without fading or caking.
B**L
Colors are off!
I’m so confused by their colors. I bought a neutral shade but was a bit orangey. So I bought cool shade but it was more orangey than neutral . I love ELF but I think I’m done with their foundations. I did not open after I compared colors in package. I’m going to send back. Formula is good but nothing seems to match my skin and all orangey like they’re ‘older’ foundations
K**Y
Very pretty
Good coverage and comfortable, I can’t tell I have it on. I’m 72 and wear light n . Glad I found it , good coverage, not cakey, not drying, smooth. Price is great , I will definitely purchase again. Not thick. Buildable .
J**A
Great, affordable foundation
I must say I am impressed with this foundation. It’s light and satiny and works well on my mature (40) skin. It provides a light coverage without feeling heavy and lasts all day long. The color matches my skin great. At this price point, it’s a must.
�**�
PERFECT FOR OILY SKIN!!!!
I’m genuinely impressed with the e.l.f. Soft Glam Foundation! It gives my skin a smooth, natural-looking finish while still providing great coverage. The formula feels lightweight and breathable, so it doesn’t feel heavy or cakey even after wearing it all day.
Trustpilot
1 month ago
5 days ago