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💄 Elevate your glow game—35 hours of flawless, hydrated confidence!
Rimmel Lasting Finish 35Hr Foundation in Soft Beige delivers full coverage with a natural finish, powered by hydrating hyaluronic acid, vitamin E, and 2% niacinamide. This vegan, cruelty-free formula offers up to 35 hours of wear, SPF20 sun protection, and is breathable, transfer-resistant, and crease-proof—perfect for the busy professional who demands long-lasting, healthy-looking skin.

| ASIN | B0C7N36SRY |
| Age Range Description | Adult |
| Benefits | Full coverage, hydrating, durable and protection from environmental influences |
| Best Sellers Rank | 48 in Beauty ( See Top 100 in Beauty ) 1 in Face Foundations |
| Brand Name | Rimmel |
| Colour | 200 Soft Beige |
| Container Type | Tube |
| Coverage | Full |
| Customer Reviews | 4.5 out of 5 stars 6,547 Reviews |
| Finish Type | Natural |
| Global Trade Identification Number | 03616304825101 |
| Item Dimensions | 29 x 29 x 121 millimetres |
| Item Form | Liquid |
| Item Weight | 0.11 Kilograms |
| Item form | Liquid |
| Manufacturer | COTY |
| Manufacturer Part Number | DCOMD-3616304825101-1717943957 |
| Material Type Free | cruelty free |
| Model Number | DCOMD-3616304825101-1717943957 |
| Number of Items | 1 |
| Package Type Name | Bottle |
| Package information | Tube |
| Recommended Uses For Product | skin |
| Recommended uses for product | skin |
| Skin Tone | Medium |
| Skin Type | All |
| Skin type | All |
| Special Features | Breathable, Long Lasting, Transfer Resistant |
| Specialty | High coverage |
| Sun Protection | SPF 20 Sun Protection Factor (SPF) |
| Unit Count | 30.0 millilitre |
S**T
Great coverage and staying power!
I’ve been really impressed with this foundation. It goes on smoothly, feels lightweight on the skin despite offering full coverage, and genuinely lasts throughout a busy day without needing constant touch-ups. The added skincare benefits like hyaluronic acid and vitamin E are a great bonus—it doesn’t cling to dry patches or feel heavy. Shade 200 Soft Beige was a great match. Highly recommend if you want reliable, all-day wear!
M**A
Flawless finish.
Great coverage and flawless finish. also quite affordable Its usually impossible for me to find my shade without mixing but this was a pleasant surprise. It does not last as long as advertised.
S**R
Excellent!
Finally I have found a colour to perfectly match my skin tone! This is an excellent product and great value for money!!
S**R
Nice
Love this . Covers really nice but doesn’t last all day . Price is good
A**L
Make up
Great coverage & price
A**R
Lovely foundation
I’m very happy with my purchase, it’s a quality product, easy to apply, and feels lovely on my skin
C**S
Rimmel foundation
A regular purchase, goes on smooth and true to colour
A**R
Covers well
A bit pale for me
T**E
Love the couverage
Absolutely love this foundation. The True Ivory shade matches my skin really well, and the formula feels lightweight while giving a lovely, even finish. It blends easily, looks natural and lasts really well throughout the day. Definitely a great everyday foundation and I would happily repurchase
D**M
Fond de teint
Trop clair
S**A
Great
After a long I got perfect match for my skin tone
K**A
I love this product
Was the exact one I wanted.
A**R
Svår att få tag på
En mycket bra foundation
Trustpilot
1 day ago
1 week ago