Zig Ziglar's Secrets of Closing the Sale: For Anyone Who Must Get Others to Say Yes!

Timeless advice that's relevant for all times and ages.

Zig Ziglar’s Secrets of Closing the Sale is a classic for a reason. It’s not just about getting someone to say “yes”—it’s about understanding people, serving their needs, and building trust in the process. Ziglar’s energy, storytelling, and real-world experience shine through in every chapter. What I liked: Actionable advice: From handling objections to building rapport, the book is full of techniques that still apply today. Story-driven teaching: Zig shares plenty of real examples that make the lessons stick. People-first philosophy: He emphasizes that selling is about helping, not pressuring. I found the section on turning objections into opportunities especially helpful. I’ve already used one of his reframing techniques in a conversation with a client—and it worked better than expected. A few notes: Some references and anecdotes feel a bit dated, but the principles are timeless. It’s not a quick skim—more of a sit-down-and-highlight kind of read. Worth it if you're serious about improving your influence. If you’re in sales, marketing, or just want to get better at communicating ideas, this is a valuable read. I'd recommend it alongside titles by Brian Tracy and Dale Carnegie.

Must read for sales professionals.

Zig Ziglar was one of the worlds top motivational speakers,authors,entrepreneurs and a true sales professional. if you do not have this in your sales book collection. You are truly missing out and I can bet your competition is not only reading this book, they are sudying it, digesting it and apply it to tghier professional and even petrsonal lives !!!! according to Zig Selling is a Way of Life and everyone from to the day they are born is selling!!! borrow it better buy it you will not regret it!!! I also recommend Zig Ziglars other books "See you at the top!!" and "Zig on Selling!!" along with "How to get what you Want!!" and "5 Steps to Successful Selling!!","See You A the Top! !" , "GOALS!!" and "Born To Win!!" Audio CDs and MP3!!!

good

This book was recommended by Seth Godin himself on the #TimFerrisshow. He said it was the best sales book he's ever read. Well, without being presumptuous or doubting anything Mr Seth Godin states: He was right! It was written almost 40 years ago but it's still relevant today. Psychology of selling, interpersonal relations, etc. Highly recommended!

learn how to sell

This book is a must read for anybody who is serious about being a sales professional. I would also recommend this book to anyone who is new in the profession. This book has already paid for itself in the 1st week over a 1000 times. It absolutely awesome.

This book is nothing short of a masterpiece. Zig Ziglar’s Secrets of Closing the Sale isn’t just another sales book — it’s the definitive guide to understanding how real deals are made. It’s no wonder it was a #1 bestseller across North America — every page is packed with insights, strategies, and practical wisdom that still hold true today. Ziglar doesn’t just teach you how to sell — he teaches you how to connect, persuade, and understand people. This isn’t fluff or hype — this is foundational knowledge. Whether you’re in sales, running a business, negotiating a contract, or even just navigating everyday conversations, this book is pure gold. I’m genuinely glad I picked this up. It reads like a conversation with a legend — and honestly, it’s become my go-to reference for closing deals. If you’re serious about sales, this is your bible. Period.

Super good book to read!!

Excellent book, the author has very methodically shared his personal experiences combined with instructions. A very rare example of a great combination of humor, education and personal experience. I am very happy that I heard about this book and decided to buy it. My recommendation is to buy the book because I cannot accurately convey the quality and wealth it offers here. Great great book, fantastic book, good size and excellent quality of paper. I wish tho letters are bit bigger, just a little bigger.

Can learn but not for beginners

By far the greatest sales book of all time and I have read dozens and dozens of sales book. This one is special nonstop, gems, and just a game changer. I already read it twice and probably gonna read the third time in the next month or so it’s a masterpiece in sales.