

Full description not available
| ASIN | 1138190683 |
| Best Sellers Rank | #1,978,509 in Books ( See Top 100 in Books ) #731 in Market Research Business (Books) #733 in Business Marketing #1,291 in Management Science |
| Customer Reviews | 4.1 4.1 out of 5 stars (34) |
| Dimensions | 7 x 0.94 x 10 inches |
| Edition | 1st |
| ISBN-10 | 1138190683 |
| ISBN-13 | 978-1138190689 |
| Item Weight | 1.68 pounds |
| Language | English |
| Print length | 416 pages |
| Publication date | October 10, 2017 |
| Publisher | Routledge |
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