What is L’Oreal Preference haircolor?

Preference provides up to 9 weeks of fade-defying, luminous color, with natural-looking highs & lows, and beautiful gray coverage. The kit also has a color protective Shine Protect Conditioner so hair is left soft and silky to the touch.

What has changed with the new formula?

New and improved Superior Preference Hair Color now provides up to 9 weeks of fade-defying color with a new, no-drip texture to allow for a more precise application.

What is the difference between L’Oreal Preference and L’Oreal Excellence haircolor?

Preference is a liquid gel color that provides fade-defying color for up to 9 weeks. For multi-dimensional, salon-inspired results, use Preference. Excellence is a crème color that provides 100% gray coverage. To cover resistant grays, use Excellence

Which L’Oreal Preference shade should I choose?

There is a shade guide included on the back of each pack to show the color results depending on your starting hair color. Color result may vary depending on your starting hair color and condition.

What should I use to maintain my hair color?

To maintain your salon-inspired results, we recommend using L’Oreal Paris Everpure Bonding Shampoo and Conditioner.

Fully operational. Shipping worldwide, on schedule.Duty & taxes paid at delivery

Help Track order

Account Cart

Fully operational. Shipping worldwide, on schedule.Duty & taxes paid at delivery

Help Track order

Account Cart

L’Oréal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 6A Light Ash Brown.

Product ID: 255953009

Details

Brand
L'Oreal Paris
Colour
6A Light Ash
Item form
Gel
Package information
liquid bottle
Product benefits
Long-lasting

⏳Up to 9 weeks fade-defying color

🌟Vitamin E-infused Shine Protect Conditioner

💧No-drip gel formula for precise application

Buy anything from 5,000+ international stores. One checkout price. No surprise fees. Join 2M+ shoppers on Desertcart.

COP 202242

Duties & taxes included

In stock

Sold byAmazon ColombiaDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

Buyer Protection · Full refund if your order doesn't arrive as described.

Desertcart purchases this item on your behalf and handles shipping, customs, and support to Colombia.

Secure transaction

Description

✨ Own your signature shade with fade-defying shine! ✨

LONG LASTING RADIANCE - Enjoy vibrant, fade-defying color that stays luminous for up to 9 weeks—because your look deserves to last.
PRECISION APPLICATION - No-drip gel formula ensures mess-free, exact coverage for flawless results every time.
COMPLETE COLOR CARE KIT - Includes everything you need—color gel, developer crème, gloves, and shine conditioner—for salon-quality color at home.
GRAY COVERAGE CONDITIONING - Superior gray coverage combined with a conditioning formula that leaves hair silky, soft, and resilient.
TRUSTED INNOVATION SINCE 1973 - Backed by decades of L’Oréal Paris expertise, blending cutting-edge technology with premium quality for your signature shade.

L’Oréal Paris Superior Preference 6A Light Ash Brown is a permanent hair color kit featuring a no-drip gel formula and a Vitamin E-infused Shine Protect Conditioner. Designed for all hair types, it delivers rich, luminous color with superior gray coverage and conditioning that lasts up to 9 weeks. This ammonia-free, compostable kit offers precise application and salon-quality results backed by decades of trusted innovation.

Specifications

ASIN	B00006JN4I
ASIN	B00006JN4I
Best Sellers Rank	#9,350 in Beauty ( See Top 100 in Beauty ) #135 in Permanent Hair Color
Brand Name	L'Oreal Paris
Color	6A Light Ash Brown
Container Type	liquid bottle or container
Customer Reviews	4.5 4.5 out of 5 stars (21,517)
Customer reviews	4.5 4.5 out of 5 stars (21,517)
Date First Available	6 August 2012
Full Cure Time	60 Minutes
Global Trade Identification Number	00071249253113
Hair Color Permanence	Permanent
Hair Type	All
Is Discontinued By Manufacturer	No
Item Form	Gel
Item Weight	0.4 Ounces
Item model number	U-HC-3560
Manufacturer	L'Oreal Paris
Manufacturer	L'Oreal Paris
Manufacturer Part Number	FPS-172534
Material Features	Compostable
Material Type Free	Ammonia Free
Model Number	U-HC-3560
Number of Items	1
Product Benefits	Long-lasting Color
Product Dimensions	6.1 x 9.14 x 15.75 cm; 11.34 g
Recommended Uses For Product	Softening
Set Name	Hair Color Kit (4 Piece + Instruction Leaflet)
Suitable Hair Color	All Hair Colors
UPC	071249253113
Unit Count	1 Count

Common Questions

Are the products genuine and authentic?+

Yes, all products are sourced directly from authorized retailers in the US, UK, UAE and India. We maintain strict quality control processes and verify each product before shipping. All items come with applicable manufacturer warranties and are covered by our standard return policy.

How long does delivery take and is it reliable?+

Delivery times vary by destination country, typically ranging from 3-9 business days. Each order is fully trackable through our system. We handle all customs clearance and use reliable courier partners for last-mile delivery. You'll receive regular updates about your order status via email and our app.

What is Desertcart? Is it safe to order from?+

Desertcart is an international e-commerce platform operating since 2014. We securely process thousands of orders globally each day. Every product goes through our quality verification process before delivery, and we provide end-to-end order tracking, 24/7 customer support, and a comprehensive returns policy to ensure a safe shopping experience.

How is product pricing calculated?+

Our prices include the product cost, international shipping, import duties, customs clearance, and local delivery charges. We handle all customs and import procedures, ensuring there are no hidden fees upon delivery. PRO members receive additional benefits including free shipping.

Trustpilot

TrustScore 4.5 | 7,300+ reviews

Fatima A.

Best international shipping I've ever tried. Worth every penny!

3 days ago

Anita G.

Good experience, but the tracking updates could be better.

2 months ago

View all Trustpilot reviews

Shop Global, Save with Desertcart

Value for Money

Competitive prices on a vast range of products

Shop Globally

Serving millions of shoppers across more than 100 countries

Enhanced Protection

Trusted payment options loved by worldwide shoppers

Customer Assurance

Trusted payment options loved by worldwide shoppers.

Desertcart App

Shop on the go, anytime, anywhere.

Buy anything from 5,000+ international stores. One checkout price. No surprise fees. Join 2M+ shoppers on Desertcart.

COP 202242

Duties & taxes included

In stock

Sold byAmazon ColombiaDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

Buyer Protection · Full refund if your order doesn't arrive as described.

Desertcart purchases this item on your behalf and handles shipping, customs, and support to Colombia.

Secure transaction

Trustpilot

TrustScore 4.5 | 7,300+ reviews

Imran F.

Very reliable shop with genuine products. Will definitely buy again!

2 weeks ago

Meera L.

Smooth transaction and product arrived in perfect condition.

3 weeks ago

View all Trustpilot reviews