---
product_id: 64787754
title: "Hooked : How to Build Habit-Forming Prod"
price: "$83746"
currency: COP
in_stock: true
reviews_count: 13
url: https://www.desertcart.co/products/64787754-hooked-how-to-build-habit-forming-prod
store_origin: CO
region: Colombia
---

# Hooked : How to Build Habit-Forming Prod

**Price:** $83746
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Hooked : How to Build Habit-Forming Prod
- **How much does it cost?** $83746 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.co](https://www.desertcart.co/products/64787754-hooked-how-to-build-habit-forming-prod)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

desertcart.in - Buy Hooked : How to Build Habit-Forming Prod book online at best prices in India on desertcart.in. Read Hooked : How to Build Habit-Forming Prod book reviews & author details and more at desertcart.in. Free delivery on qualified orders.

Review: Must read for product marketers and product managers - A must read for all product marketers looking to increase customer engagement with products In today’s competitive, digital and AI landscape, creating a product that not only sells but becomes an integral part of customers daily routine is the holy grail for product marketers Nir Eyal, provides compelling roadmap to achieve just this. Here’s the breakdown that highlights key takeaways and their applications for marketing leaders Nir Eyal, ends the book with critical reflection on the 𝗲𝘁𝗵𝗶𝗰𝘀 of these techniques, it’s our responsibility to use these insights to enhance customer experience, not to exploit them. Nir Eyal’s wisdom is roadmap for creating products that stick. He says ”𝗖𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀 𝘄𝗵𝗼 𝗳𝗼𝗿𝗺 𝘀𝘁𝗿𝗼𝗻𝗴 𝘂𝘀𝗲𝗿 𝗵𝗮𝗯𝗶𝘁𝘀 𝗲𝗻𝗷𝗼𝘆 𝘀𝗲𝘃𝗲𝗿𝗮𝗹 𝗯𝗲𝗻𝗲𝗳𝗶𝘁𝘀 𝘁𝗼 𝘁𝗵𝗲 𝗯𝗼𝘁𝘁𝗼𝗺 𝗹𝗶𝗻𝗲” = 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗟𝗶𝗳𝗲𝘁𝗶𝗺𝗲 𝗩𝗮𝗹𝘂𝗲 Product marketers can use knowledge responsibly and shape products that aren’t just part of the routine but improve everyday life. Happy Reading!
Review: Great Book - "This book offers invaluable insights into the psychology behind creating products that captivate and retain users. Highly recommended for anyone involved in product development. Whether you're a seasoned entrepreneur or just starting out, 'Hooked' provides practical strategies to build products that people not only use but also love. An essential read for anyone looking to create successful and engaging products."

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #1,276 in Books ( See Top 100 in Books ) #2 in Engineering & Technology (Books) #2 in Basic Medical Sciences #2 in Business Entrepreneurship Textbooks |
| Country of Origin  | India |
| Customer Reviews | 4.6 4.6 out of 5 stars (8,001) |
| Dimensions  | 13.5 x 2.4 x 20.5 cm |
| Generic Name  | Book |
| Hardcover  | 256 pages |
| ISBN-10  | 0241184835 |
| ISBN-13  | 978-0241184837 |
| Importer  | Penguin Random House India Pvt Ltd |
| Item Weight  | 321 g |
| Language  | English |
| Net Quantity  | 750.00 Grams |
| Packer  | Penguin Random House India Pvt Ltd |
| Publisher  | Portfolio Penguin; Latest Edition (1 January 2019); Penguin Random House Ireland Limited; productsafety@penguin.co.uk |
| Reading age  | 15 years and up |

## Images

![Hooked : How to Build Habit-Forming Prod - Image 1](https://m.media-amazon.com/images/I/81L8JOVXJtL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Must read for product marketers and product managers
*by A***I on 28 April 2024*

A must read for all product marketers looking to increase customer engagement with products In today’s competitive, digital and AI landscape, creating a product that not only sells but becomes an integral part of customers daily routine is the holy grail for product marketers Nir Eyal, provides compelling roadmap to achieve just this. Here’s the breakdown that highlights key takeaways and their applications for marketing leaders Nir Eyal, ends the book with critical reflection on the 𝗲𝘁𝗵𝗶𝗰𝘀 of these techniques, it’s our responsibility to use these insights to enhance customer experience, not to exploit them. Nir Eyal’s wisdom is roadmap for creating products that stick. He says ”𝗖𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀 𝘄𝗵𝗼 𝗳𝗼𝗿𝗺 𝘀𝘁𝗿𝗼𝗻𝗴 𝘂𝘀𝗲𝗿 𝗵𝗮𝗯𝗶𝘁𝘀 𝗲𝗻𝗷𝗼𝘆 𝘀𝗲𝘃𝗲𝗿𝗮𝗹 𝗯𝗲𝗻𝗲𝗳𝗶𝘁𝘀 𝘁𝗼 𝘁𝗵𝗲 𝗯𝗼𝘁𝘁𝗼𝗺 𝗹𝗶𝗻𝗲” = 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗟𝗶𝗳𝗲𝘁𝗶𝗺𝗲 𝗩𝗮𝗹𝘂𝗲 Product marketers can use knowledge responsibly and shape products that aren’t just part of the routine but improve everyday life. Happy Reading!

### ⭐⭐⭐⭐⭐ Great Book
*by J***S on 4 April 2024*

"This book offers invaluable insights into the psychology behind creating products that captivate and retain users. Highly recommended for anyone involved in product development. Whether you're a seasoned entrepreneur or just starting out, 'Hooked' provides practical strategies to build products that people not only use but also love. An essential read for anyone looking to create successful and engaging products."

### ⭐⭐⭐⭐ A valuable read for those involved in product development.
*by A***N on 14 March 2020*

Why do some products capture our attention while others don’t? What makes us return to one particular product over and over again? What does habit have to do with choice? Take smartphones, for example. The fact remains we are hooked to them such that we pick them up instinctively. The urge to check our social media feed for a few minutes only to realise we are still scrolling an hour later is how these platforms have engineered a habit in us. The products and services we use habitually alter our behaviour to ‘hook’ us to them so strongly that we tend to overlook its competitors, though they may be better. These hooks can be found in almost every experience that burrows into our mind and wallets. How can you create such a ‘habit-forming product to hook your customer? The author explains that the first step to understanding the Hooked Model is to understand the habit zone: Why are habits important and how do they benefit your product. As he then elaborates, there are four steps to the Hooked Model: 1. Trigger 2. Action 3. Variable Reward 4. Investment While the book demonstrates the model’s concept using examples from well know tech companies, the fundamentals are applicable to all product types. The idea is to use this model to ask the right questions pertaining to your product and its customer. The Hooked model will not only help the product creator generate a prototype for habit forming technology, it can also be used to uncover potential weaknesses in an existing product’s habit forming potential. All these, together, improve your product’s marketability and performance. As Nir Eyal says, “We often think the Internet enables you to do new things … But people just want to do the same things they’ve always done.

## Frequently Bought Together

- Hooked: How To Build Habit-Forming Products by Nir Eyal - Hardcover
- Bloomsbury Indistractable: How To Control Your Attention And Choose Your Life
- Atomic Habits: An Easy & Proven Way To Build Good Habits And Break Bad Ones

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.co/products/64787754-hooked-how-to-build-habit-forming-prod](https://www.desertcart.co/products/64787754-hooked-how-to-build-habit-forming-prod)

---

*Product available on Desertcart Colombia*
*Store origin: CO*
*Last updated: 2026-02-22*